We're Exclusive to the Accounting Industry
Build Your Firm is a website development and practice development firm dedicated to the accounting industry. We offer a proven practice development system that enables accountants to operate practices at higher profit margins, realize higher hourly fees, and operate the practice with less stress. Our website development services are designed to generate leads via search engine optimization and operate more efficiently.
Build Your Firm also provides continuing education training to thousands of accountants each year on marketing, selling, and practice management topics.
Our core Accounting Marketing Services Include:
Build Your Firm was established in 2003 to help tax accounting firms across the country learn how to market their accounting practices and operate at profit margins nearly twice the industry average. Contact us today at 888-999-9800 x-1 to learn how we can help your accounting practice grow and thrive.
You always bring New Ideas to what we do. Always thinking we are doing it right until we Listen to what you have to say. Excellent Information to have. Enjoy taking your classes.
The eApplication was easier and simpler than I anticipated. :) I just want to thank you for contacting me…and encouraging me to go ahead and get the ePay system set-up. I really believe it will be very beneficial for us…and I am really excited BYF offers this!
The program was very insightful, provided great ideas and tips to get your web presence going. The presenters were well versed in the presentation and enthusiastic.
The Outsourced Marketing Program of Build Your Firm has been an incredible experience for me based on my first year participating in the program. The preparatory work by the website development team, the coaching by Allan and Hugh, the direct mail campaigns, and the periodic follow-up recommendations have all been very helpful to me as I have developed my CPA practice. I look forward to the remainder of the 3 years in the program. One area that has been a challenge for me has been the social media program, mostly because I have not had exposure to social media before now.
Allan Ratafia, and the Build Your Firm (BYF) team provide accounting and tax professionals with valuable marketing ideas at absolutely no cost; and they don't hold back. The BYF Marketing program is worth every penny, and they are giving you insight into their marketing genius absolutely free in these webinars. Plus, free CPE! Attending a BYF webinar is an hour well spent.
Qualify Your Prospects First
When a prospect calls your firm and immediately launches a series of questions, who is in control of the discussion? As the rainmaker for your practice, the rainmaker should be in control of the process. By asking qualifying questions and seeking to understand your client’s need before answering their questions, you can quickly gain control of the dialogue and establish yourself as the authority.
Selling Your Personal Brand: What To Be Aware Of Every Day
When David was a small boy his father asked him, “What do you want to be when you grow up?” David thought about it for a minute and answered, “I don't know what I want to be, but I know that I DON'T want to be a salesman.” “That's too bad,” his father responded. “Because, whatever you WANT to be, you HAVE to be a salesman.” It is so true. You are always selling. You sell your services, your ideas and, most importantly, you sell yourself. No matter what you do for a living, you are a salesperson. So what will help you succeed in this world of “sales”? Let's take a look at how branding can help you sell yourself more successfully.
Today you will encounter countless opportunities to quit. It might be that a business proposal you hoped would come through will fizzle. You might have an argument with your spouse. You might lose an investment. Disaster might knock on your door any one of a thousand different ways. The only question is what you are going to do about it. Will you pick up your marbles, go home and declare that the game is unfair? Will you believe that you must just not be meant for success — that you are a loser that can’t get a break? Or will you decide to persist in your struggle, educate yourself and seek the answers you need?
Stop Wasting Your Money on Yellow Page Advertising
If your goal is to attract more small business clients, then stop wasting your limited advertising budget on yellow page advertising. That’s because there are more effective means to target small business owners and generate a higher return on investment. Over the next few years, the traditional yellow page providers will start milking this cash cow because it’s becoming less relevant. That’s right, the companies that sell advertising and then distribute those enormous books are investing their money on the internet. In fact, they are spending money with Google and Yahoo. That’s because consumers and small business owners are more apt to use the internet rather than hunt thru the traditional yellow pages.
Why Do Accountants Get Paid Last?