Sample Newsletter
I am glad to hear that extension season is finally over. It must feel good to close the book on 2007. And when one book closes, another one opens.
For many, the next few months are a transition period for developing their practice in 2008. Some will focus on operational changes, others will add additional services, and some will aggressively market their practice to acquire more business clients.
Here at BYF, we have been making a few transitions ourselves. For example, our Practice Marketing Workshop is now one full day and we will be launching a dedicated Practice Management program next season. Also, our Outsourced Marketing and Level 2 programs have been discontinued and replaced by a Quarter Million Dollar Program ($250,000+), which is a three year program.
I encourage you to take advantage of the transition period to accomplish your business goals.
Hugh Duffy
Chief Marketing Officer
Build Your Firm, Inc.
hugh@buildyourfirm.com
888-999-9800
eNewsletter Articles
Introducing: The 1 Day Accounting Marketing WorkshopProgram instruction by Allan Ratafia, CPA and Hugh Duffy, MBA This program will show you how to use marketing more effectively for lead generation, how to convert prospects with ease, and how to realize higher hourly fees. By registering, we provide two money back guarantees and 10 CPE credits. The program pays back after you acquire just one new business client. | |
| Date | Location |
| November 7th | Dallas, TX – Hotel ZaZa – Uptown Dallas |
| January 9th | Ft Lauderdale, FL – Ft Lauderdale Grande Hotel and Yacht Club |
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Call 888-999-9800 with your questions. Acquire a system to grow your practice. Reserve your seat today. | |
Why YOU Should Acquire a Systematic Approach to SellingIf you have a “systematic approach” to marketing and selling, your results will be far more effective than some fly by the seat of your pants approach. That’s because a systematic approach is more predictable and consistent in delivering the results you want. Systematic Approaches Are Used Everyday Each weekend while watching sports, we see leading athletes use a systematic approach to deliver consistent, and superior, results. In basketball, the systematic approach used by Steve Nash, Dirk Novitski and J.J. Redick for free throw shooting is far more effective than watching the approach used by Shaquille O’Neil and Ben Wallace. In golf, Tiger Woods and Phil Michelson use a systematic approach every single shot. Whether it’s a system for making a cake, studying for an exam, processing... [Full Story] | |
Acquire $250,000+ in annualized fees? At half price?Click here to learn how you can acquire new business clients without hiring in-house telemarketers and sales reps. And yes, it’s less than half the price of buying a practice. | |
What is Search Engine Optimization?Search engine optimization (SEO) is the process of improving the volume and quality of traffic a web site receives from search engines. While search engine optimization sounds simple and easy to do, it takes considerable planning, knowledge, work and takes time to deliver results. As more and more businesses employ search engine optimization into their internet marketing strategy, the more competitive it becomes. Search engine optimization is mostly... [Full Story] | |
Is Your Website Lost in Space?Is your website delivering new clients? Or, is it lost in cyber space? Your website should be a profit center, not an online brochure that is lost on the internet. That’s why our websites are search engine optimized and we manage pay-per-click campaigns proactively. Learn how we can make your website become a profit center. [More Info] | |
Catching Up With Web Site Lingo...Just like the lingo associated with instant messaging, text messaging, and talking with your children, internet marketing and web site development has it’s own brand of lingo that is difficult to grasp. With text messaging, I clearly know OMG, WHA, LOL, PITA and G2G along with some of the basics. Terms like HAND, TIC, TUVM, ICCL always throw me. Here are a few to internet marketing terms to help... [Full Story] | |
Before and After StoriesHere are several stories that will hopefully inspire you to take charge of your practice. In each of these stories, the accountant acquired new business at less than half the price of acquiring a practice. That’s right, it’s cheaper to build than buy. And, you will retain the clients longer too... | |
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With the Build Your Firm platform, we can show truly show you how to develop a systematic marketing approach, how to realize higher hourly fees, how to operate more efficiently and how to improve the quality of your life. The Accounting Marketing Workshop pays back after you acquire just one new client. Take action today. Call us at 888-999-9800 with your questions. Comments?? Want To Register? | |
