

Advertising Agency Accounting Niche Expertise
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Are you tired of trying to be a jack of all trades?
Trying to provide a boutique service while at the same time processing work for every type of business that walks in the door is nearly impossible. And it leaves you vulnerable to competing on price because you are a commodity service.
On the other extreme, Basinger CPA focuses on Advertising Agencies nationwide. In fact, they prefer to work virtually. Their target audience is:
- Digital Marketing Agencies
- Sports Marketing Agencies
- Public Relations and Communications Agencies
- Advertising Agencies
In many cases, Basinger CPA provides outsourced CFO, benchmarking coaching, and proactive tax coaching to their agency clients. Occasionally, the agency just wants accounting oversight and tax reduction coaching.
To support their niche, Basinger CPA has several videos and white papers to educate prospective clients. And they provide a free tax planning book offer as well.