Monetizing Your Unique Knowledge in Accounting and Tax| |
Deep within our professional backgrounds, we all have something that makes us unique. In other words, we have a deeper knowledge about something and the challenge is to monetize that unique skill set. Yes, I understand that you see yourself as a "generalist" accountant and work with all types of businesses and individuals. However, those of us who can harness our uniqueness and turn it into a superior career become more fulfilled intellectually, financially and emotionally.
Think about it. Some people become legends because they can sing, play an instrument, or play a sport with grace. Like tonite, Derek Jeter will be honored for playing baseball. Granted, he's played shortstop for the NY Yankees for twenty years, won five World Series rings, and always been a class act. He's even dated some of the most beautiful women on earth but never vilified like Tiger Woods. Despite being on stage and in the media capital of the world, he's always operated with pride and dignity. Even Nike will tip their hat to the great Derek Jeter with a commercial tonight at the All-Star Game.
Isn't it about time that you take your unique set of skills and monetize them?
Joe Schmelzle is a CPA in the Washington DC area and he has an in-depth knowledge of non-profit accounting. Yes, he has regular clients like most small CPA firms but in addition to that, he has taken a step forward to attract more non-profit organizations within the District of Columbia. Specifically, Joe has acquired on-the-job training from non-profit organizations and then enhanced that by attending continuing education classes to further his expertise, just like you. The difference is that Joe has become proactive about acquiring more of these clients and is marketing his expertise aggressively on the internet with the help of Build Your Firm, to acquire non-profit trade associations, charities, foundations, and research institutions into his accounting practice to ensure tax compliance and audit responsibilities are met.
If you'd like to monetize your unique set of skills or develop them, call Build Your Firm today.