The Podcast for Accountants
Accounting Marketing Doesn't Suck is a compelling podcast that explores accounting marketing. Host Hugh Duffy takes you behind the scenes with successful accountants, CPAs, and industry elites in conversations about growing a more profitable business. The podcast is meant to inspire accountants to embrace marketing and leverage it to accomplish their goals. Our ultimate goal is to provide you with new skills to improve your effectiveness and provide you with more control over your practice and life so you can learn how to have a business that you want to run, not a business that is running you.
Meet your Host
Hugh Duffy is the consummate marketing coach for accountants and takes pride in the impact that it has on their practice, and lives.
Hugh has more than thirty years of marketing experience. Since 2003, he has been teaching accountants on how to improve their marketing and make more money from their accounting practice. He has been instrumental in helping accountants develop a niche within their practice and today, BYF is the industry leader with over thirty niche website options to choose from. Hugh has also been instrumental in developing BYF’s Outsourced Marketing Program, enabling him to manage the marketing behind the scenes for many accounting firms and directly contributing to their practice success. He has also spearheaded the development of two niche associations, the Dental Accounting Association and Veterinarian CPA Association.
Accounting Marketing Doesn't Suck Episodes
Welcome to the Accounting Marketing Doesn't Suck Podcast
Scott Zarret: Filling a Gap in the Market
Dominique Molina: Creating Certified Tax Coach
Mark Patten: Growing an Already Established Practice
Paul Neiffer: Positioning Yourself as an Industry Expert
Luke Gheen: Building a Practice From Scratch
Sarah Johnson Dobek: 'Marketing isn't about a shiny object; it's about execution.'
Michelle Golden: Pricing In Advance
Daniel Hood: A Look Ahead to 2019
Katie Tolin: Developing Data-Driven Strategy
Naomi Granger and Andrew Hunzicker: Choosing the Cannabis Niche
Leveraging Your Strength: An Interview with Sarah Cirelli
Allan Ratafia: Helping CPAs Get Paid Faster
Michelle Weinstein: Sales Tips with The Pitch Queen
Tracey Segarra: Using Storytelling in Business
Eric Majchrzak: Developing Data-Driven Strategy
Bill Sheridan: How AI Is Impacting Accountants
Angie Grissom: Aligning Firm Leadership and Marketing